What if Apple Designed the GameBoy?

Artist Patrick Staudt re-imagines the Nintendo GameBoy as it would have been designed by Apple. The thing is the original GameBoy was  released in 1989 at about the same time Apple released the Newton. I think for a game playing device the GameBoy is definitely more iconic and probably better designed than the Newton…

File:Nintendo Gameboy.jpgApple Newton-IMG 0454-cropped.jpgFile:Apple Newton.jpg

Also if apple designed the GameBoy right now we would probably just end up with the iPhone,iPod Touch or iPad because lets face it those products do what the GameBoy did and are both stealing market share from Nintendo and Sony.

But if hypothetically Apple’s design engineers went back in time and took with them the technological advances that allow them to make the iPhone so slime but not the retina display and their hatred for physical buttons and decided in their infinite wisdom to stick a green and black dot matrix screen on their design for the GameBoy then it might just look like this (More comments inline, Comments may be sarcastic…):

Wireless? Wirelessly connecting to what? The internet didn’t even exist at that point. And modems maxed out at 28.8K in 1989 (Or there abouts). You might have had IR connectivity but that would have been slow as hell too.

 

I’m not going to bother looking up the GameBoys max FPS I doubt it was that high…

I’m willing to bet he thought he was being clever by going that small… In that size of packaging you’d have been lucky to squeeze 8Mb into that device if you wanted room for other electronics. It wasn’t till 1991 that you could even get a 100Mb 2.5″ drive a 2.5″ drive is about the size of an iPhone…

Okay so they are designing it now… Otherwise how WiFi? The WiFi alliance wasn’t formed until 1999. Still 200 hours of gaming on a battery that fits in that case? Even with a DotMatrix screen the original GameBoy managed 10-12 hours on 4 Batteries. What fantasy world do they live in! I want to be there! But I can’t! Why am I shouting!

My thumbs have power… Also zero mechanical failure? That’s impressive, except my Old GameBoy that I got in 1989 still works, so not that impressive…

Oooh volume!

What the hell do those buttons do? I assume the are contrast buttons but that’s only because I had a GameBoy and it had contrast buttons on it.

 

Clever Email Marketing From Pizza Express Using HTML

If you use a sensible email client you will probably have noticed that most of your emails will not initially load when images, this is great for the user, it speeds up the process of downloading all your mail and means you can skim through your mail without having to wait ages for images you don’t care about to load.

This isn’t however very good for email marketers who use images to convey information to you. I’m sure you are used to receiving a lot of emails that make no sense because they don’t have any images in them. It seems that Pizza Express (A UK Pizza Restaurant Chain) have cottoned on to the fact that not everyone downloads all the images from their correspondence emails, so they have taken to formatting the emails quite cleverly, this is what an email I received today looks like without the images having loaded:

You can clearly see that it’s someone in a stripy costume holding up their hand to their hair (or maybe a pizza?) Below that there are details of the offer and how to get a voucher code in plain text.

Once you load images this is what the email looks like:

It’s a blonde woman in a stripy swimsuit holding up her hair. Looking at the image it’s obvious that the non image version is based on  this, the graphics in the non table version maybe reminiscent of an Atari 2600 game but they convey the same details as the image version, and they make you stop and think, I wonder what that is supposed to be maybe I’ll download the images.

So I guess their cunning ruse worked. I downloaded their images, I’ve also subjected you to their cunning advertising…

Business Card Stamp

How much paper is wasted on business cards that are handed out and then discarded, or just get chucked because someone changes job role/company? How about you just put the details that would have been on your business card on a stamp, and stamp the details on a bit of scrap paper whenever you need to give someone your card.

You retain the fact that you are giving someone a physical artefact with your details on it, but you aren’t killing trees unnecessarily. I’m not sure how professional it looks to give someone a scrap of paper with your  details stamped on it. It might not cut the mustard in some industries, but if you are a creative, then I think it’s a great Idea, you can also double up it’s usefulness by making any sheet of paper a printed letterhead. It’s print on demand stationary in your pocket!

The idea was developed by Fischer Portugal, by creative director Diogo Mello, art director Marco Martins and copywriter Rafael Pitanguy.

Via DesignVerb